Beyond Baseline: Mastering Mindset, Performance & Resilience

Welcome to the Beyond Baseline Newsletter

Your weekly dose of high-performance insights, powerful mindset shifts, and real-world strategies to optimise your health, leadership, and resilience. This week, we’re celebrating new speakers, expanding key partnerships, and exploring the power of emotional intelligence in driving success.

Let’s dive in.

NOW & NEXT 📅

On Target Healthcare

I'll be supporting Target Healthcare again down in Newcastle, following our successful 'Coffee with Brian' session. Building on the success of our initial collaboration, we’re now working with Brian and Stephen Duncan (founder) to deliver further sessions for their team.

BetterMan Event with Paralympic Athlete Martin Perry – April 27th

Join us at Glasgow Warriors Stadium on Sunday, April 27th (9:45 am-1:00 pm) for an exclusive event open to all in the BetterMan community. Experience an inspiring session with Paralympic athlete Martin Perry – hear his remarkable journey from humble beginnings to international sporting success, and even test your skills against him in table tennis. Enjoy premium recovery technology and professional assessments from our partners.

BetterMan Retreat

Our signature retreat in Marbella (June 10-13) is nearly full.

IMPACT & INSIGHTS 💡

Transformation Testimony – Scott Brown

During a recent digital keynote, I was deeply moved when Scott shared his life-changing story. After hearing me speak at an event back in 2023, Scott made a firm commitment to change. He has remained alcohol-free, off psychological medication for low mood, and now volunteers at local recovery groups, passing on lessons learned.

Community Connections Creating Change

At a recent BetterMan event, Sean Malcolm and Charles Allen connected and are already driving significant personal and professional growth together. Their journey exemplifies how the right community can spark transformational change.

Valuable Lessons – Emotional Intelligence in Business:

This week presented several challenges that underscored the importance of emotional intelligence in entrepreneurship and in life. As Viktor Frankl once said,

“Between stimulus and response, there is a space. In that space is our power to choose our response.”

That antiquated wisdom that remains true to this very day has guided me through technological setbacks, shifting project timelines, and the constant evolution of Beyond Baseline and BetterMan.

Emotional intelligence has 4 main quadrants:

• Recognising emotions in others

• Identifying emotions in yourself

• Governing and moderating those emotions

• Using these emotions successfully in daily life

To break old conditioning, we must consciously craft a new version of ourselves instead of letting past habits dictate our reality. Every challenge offers an opportunity to pause, gather ourselves, and choose a new response.

As Epictetus taught,

The true test is in our response.

FLOURISH & FUNDAMENTALS

The Hidden Danger of Losing Just One Hour of Sleep

This week, our clocks moved forward and we collectively lost an hour of sleep. While it might seem trivial, the science tells a more concerning story.

For the past 15 years, I’ve studied sleep psychology and sleep science, and here’s what I’ve learned: when your sleep duration drops below the minimum threshold of 7 hours, negative effects kick in - psychologically, physiologically, cellularly, and immunologically.

The average UK adult now gets about 6.2 hours of sleep - roughly an hour less than what’s needed for optimal health. This provides insight into why we're seeing a global 24% increase in heart attacks during the spring transition. That missing hour can be the tipping point.

When we become sleep-compromised:

• C-reactive protein (CRP), a key inflammatory biomarker, increases

• Blood pressure by 5 to as much as 30 points (depending on how sleep-compromised we are)

Mother Nature designed us to spend a third of our lives on a mattress for good reason. Sleep isn’t a luxury—it’s a biological necessity. Compounded over time, if we've been sleeping poorly, not taking care of ourselves, coupled with potentially genetic vulnerabilities, that could be the very thing that causes a cardiac malfunction.

If you’re looking to make one simple change that could significantly boost your performance, prioritise that extra hour of sleep.

Sleep Tip: Try winding down 30 minutes earlier tonight by avoiding screens and embracing a calming routine.

SPOTLIGHT: THE BETTER MAN RETREAT

Full Speaker Lineup Incoming

Our speaker lineup is set to be incredible, including Paul Craig, Paul Richardson, Nick Bradley, Dr. Alka Patel, and more.

COMMUNITY OPPORTUNITIES 🤝

Join the BetterMan Community:

• Event: BetterMan Presents "Origin Stories" with Paralympic Athlete Martin Perry

• Date: Sunday, April 27th at Glasgow Warriors Stadium, 9:45am-1:00pm

• Test your skills against a Paralympic athlete, experience premium recovery technology, and receive professional bodily assessments.

• Sign up via Eventbrite.

• This event has gone live and tickets are going quickly – secure yours today!

Reminder: Only a few places remain for the BetterMan Retreat in Marbella (June 10-13)!

CONNECT WITH US

🚀 Follow us on Instagram: @beyond_baseline_
 💬 Join the Better Man Community WhatsApp Group
 💼 Connect with Ross Anderson on LinkedIn

TAKE ACTION

📘 Learn More About the Better Man Retreat
 🤝 Join the Better Man Community
 🔥 Follow Beyond Baseline on Instagram

This is just the beginning. Stay tuned for more updates, insights, and ways to push beyond your baseline every week.

Until next time,
Ross Anderson
Beyond Baseline Founder